Carpet/Fabric Protection Information & Procedures

Pricing and Income Potential

Look at the following example comparing the revenue earned for carpet cleaning as compared to Maxim Protector.
Example: 1000 sq. ft of carpet                         
Cleaning at $0.32 cents per square ft. (including furniture moving) ...$320.00 Cleaning, set up and tear down.............................3 hours. Rate earned per /HR..........$107.00
Apply Maxim Advanced Protector at only $0.16 cents per sq. ft....$160.00 Time to apply protector:.......20 min. Rate earned per hour...........$480.00
If you sell Maxim Advanced on only 20% of the carpet cleaning jobs and you average 10 jobs per week, that’s 104 protector sales per year. Your added profit will be over $14,000 per year, per truck.
If you sell 80% (yes there are companies that do this) of the carpet cleaning jobs you do, and you average 10 jobs a week, that’s 416 protector sales per year. Your added profit could be over $60,000 per year, per truck.

Putting more money in your pocket on every job has never been easier. Every major survey done of consumers who had their carpet professionally cleaned has demonstrated that over 80% were interested in the benefits of having a protector applied.
Bridgepoint’s Maxim Products make spots and spills clean-up much easier. The two levels of protection (stain protection and soil resistance) also make vacuuming more effective. Maxim reduces carpet wear and prolongs the life of the carpet especially in high traffic areas.
Using the tools supplied in the Maxim Advanced Sales Kits, you can professionally demonstrate the real value of carpet protection right before your customer’s eyes. Seeing is believing!! All you need to do is commit to offer every cleaning customer Maxim Advanced Protector.

Educational Resources

IICRC Carpet Cleaning Technician Course

IICRC Upholstery Cleaning Technician Course

With the tools provided in the Maxim Advanced Sales kit, simply hand your customer the brochure describing
all the benefits. Run the blotter card or treated carpet sample under the water in the kitchen sink
while explaining the protection they receive from Maxim Advanced and let them see the results. Give
them the price and ask for the sale. It’s that easy!